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hi, i'm holly, and i'm a writer. 

​A "writer" as in, I've known that's what I wanted to be since the first grade, even though my teacher caught me in a lie when I said I wanted to be a marine biologist — she told me she enjoyed my stories and hey did I know what a "writer" did?

A "writer" as in, proud alumna of the E.W. Scripps School of Journalism, where I reigned as boss lady/editor-in-chief of Speakeasy magazine and geeked out over pop culture on the reg. I came out of Athens with a bachelors of science in Magazine Journalism and a minor in English, Anthropology and Jell-O shots.

A "writer" as in, the one-time advice columnist at BOP & Tiger Beat, and yes, it was as amazing as that sounds. 

A "writer" as in, a product expert at zulily, where I used words to sell things like SPANX and sports bras and stilettos to "Mom,' and then created a new training program so that our writers and merchandising team could work better together.

A "writer" as in, a word witch for Abercrombie & Fitch and abercrombie kids, where I made magic with omni-channel, 360-degree marketing for 5 years. 

A "writer" as in the copy queen at Thirty-One, where I am leading a team through the land of rebranding, and rebuilding the entire voice and tone one em-dash at a time—it's gonna be fun.

A "writer" as in, I promise I'm still working on that novel during my free (?!) time. 

A "writer" as in, I literally do not know how to be anything else. 

this website is best enjoyed with a glass of wine and a cat
​companion (or three). ​

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  • home
  • about
  • resume
  • digital + brand marketing
    • social media
    • homepage + web
    • product copy >
      • coach
      • dior
      • kate spade
      • SPANX
      • TOMS
      • under armour
      • about the brands
    • purpose marketing
    • email marketing
  • clips
  • getting personal
  • contact